当您在像印度尼西亚这样的外国提交商标时，风险并不总是来自直接抄袭。当地的“抢注者”往往会将您的商标翻译、音译或改造为印尼语（Bahasa Indonesia），从而制造出一个混淆性相似的版本，依然能够吸引您的市场，但在概念上却与您的商标相似甚至相同。 印尼《商标法》不仅承认相同商标，也承认混淆性相似商标可能构成侵权。然而，如果您仅以原始外文提交商标申请，就可能给他人留下机会，去抢先注册其印尼语对应版本。 例如，您已经在第3类（化妆品）中申请了“ROSE”商标。但如果审查员在审查过程中未能充分注意到概念上的相似性，其他人依然有机会在相同类别中注册“MAWAR”（“ROSE”的印尼语翻译）。 通过在一开始就同时申请印尼语版本的商标，您就能够锁定品牌身份的两个版本，大大增加了当地“山寨者”利用翻译漏洞的难度。 ? 邮箱 : [email protected] ? 电话预约 : +62 21 83793812 ? 微信 : AFFAIPR
![[Policy Insight] Free from Tariffs for U.S. Brands to Indonesia — Why Trademark Protection Is Your First Move - AFFA IPR](https://affa.co.id/global/wp-content/uploads/sites/10/2025/07/landscape-2-1-650x366.jpg "policy-insight-free-from-tariffs-for-us-brands-to-indonesia-why-trademark-protection-is-your-first-move-affa")
A new trade agreement between the United States and Indonesia, announced by President Donald J. Trump, marks a turning point for U.S. businesses eyeing Southeast Asia. The key highlights: Full market access for U.S. goods—no tariffs, no non-tariff barriers. Indonesia commits to purchasing $15 billion in U.S. energy, $4.5 billion in agricultural goods, and…
Indonesia’s Directorate General of Intellectual Property (DGIP) has achieved a remarkable milestone over the past decade. According to a report delivered by the Director General of Intellectual Property, Razilu, a total of 1,738,573 Intellectual Property (IP) applications were filed between 2015 and 2024. “This is a monumental figure that reflects the extraordinary enthusiasm of the…
The use of the Madrid System — the international Trademark registration system administered by WIPO — continued to show positive growth globally throughout 2024. Indonesia has also become an important part of this growth, both as a designated country and as a country of origin for international trademark applications. Throughout 2024, Indonesia received 8,678…
In Indonesia, Trademark rights belong to the party that files first, not necessarily to the party that used the mark first. This system is similar to many jurisdictions that adopt the first-to-file principle, although some countries, such as the United States, recognize first use. This creates serious risks, especially for foreign brand owners who…
When you file your Trademark in a foreign country like Indonesia, the risk is not always direct copying. Often, local squatters will translate, transliterate, or adapt your Trademark into “Bahasa Indonesia” (Indonesian language) to create a confusingly similar version that still attracts your market, but is still conceptually similar or identical. Indonesia’s Trademark Law…
In Indonesia, the Trademark opposition window is only 2 months, but don’t let that short timeline fool you. For global companies and established brand owners, it’s one of the most powerful tools to block copycats before they ever reach the market. Here’s how it works: Every new Trademark application is published for public…
Spoiler: It’s real — and surprisingly common. Trademark squatting is not just a scary headline. It frequently occurs in Indonesia, particularly in fast-moving consumer sectors such as beauty, fashion, and F&B. Both local and foreign parties rush to register brands that do not actually belong to them, hoping to profit when the rightful owner…
In Indonesia, the procedure for renewing a Trademark is governed by Law No. 20 of 2016 on Trademarks and Geographical Indications (“Trademark Law”). According to this regulation, a registered Trademark is valid for 10 years from the filing date and may be renewed within 6 months prior to its expiration date, and up to 6…
Action figure communities in Indonesia have recently been shaken by a wave of takedowns on popular products across e-commerce platforms. Not only unofficial sellers like casual collectors were affected, but even official resellers who had followed the “white list” registration procedures were hit. The trigger? An official notice from the Trademark Holder (a licensed distributor…