Registering a Trademark in Indonesia is a critical step for any foreign business aiming to enter or expand in the Indonesian market. As Southeast Asia’s largest economy with over 270 million people, Indonesia offers significant commercial opportunities, but also presents challenges in brand protection due to its...
Protecting intellectual property (IP) is crucial for businesses to maintain their competitive edge and avoid significant financial losses. Missteps in IP management can lead to costly legal battles, loss of market exclusivity, and reputational damage. At AFFA Intellectual Property Rights, we have observed how certain oversights can...
Indonesia’s Trademark landscape has become increasingly challenging for legitimate brand owners in recent years. Filing your Trademark first is no longer a guaranteed safeguard against opportunists. A concerning trend has emerged: the surge of bad faith Trademark applications, commonly called Trademark squatting. At AFFA Intellectual Property...
In football, a club’s visual identity, including its logo, is crucial in reflecting its history, values, and pride. But what happens when two clubs from different countries, separated by more than 1,300 kilometers, share the same logo? The case between Brighton & Hove Albion FC from England...
Under Article 1 Point 22 of the Indonesian Trademark Law, the term “days” mentioned in this law refers to working days, not calendar days. However, this information can sometimes become unclear when conveyed as brief notices to IP owners or their representatives abroad. This misunderstanding often leads...
In today’s increasingly competitive business environment, Trademark protection is a key factor in maintaining a company’s identity and competitive advantage. However, Trademark registration often faces obstacles due to the existence of previously registered Trademarks that, in reality, are not being used. This was the case with PRINT...
The viral phenomenon surrounding Walmart’s “Wirkin” bag, which bears a striking resemblance to the iconic Hermès Birkin, has captivated social media and sparked discussions on fashion ethics, consumer behavior, and, of course, Intellectual Property. This controversy highlights the complexities of balancing accessible fashion with protecting luxury brand...
As of January 2025, Indonesia has officially joined BRICS as a full member, marking a significant milestone in its economic journey. This move is expected to enhance trade and investment among member nations, creating exciting opportunities for businesses looking to expand into the region. BRICS, initially...
As we enter a new year, many of us aim for ambitious resolutions, including achieving financial success. One often-overlooked but highly effective way to achieve this is through Intellectual Property (IP) ownership—be it Trademarks, Patents, Industrial Designs, or Copyrights. Hard to imagine? Let’s look at some inspiring...
The Indonesian IP Office (DGIP) has reaffirmed its commitment to supporting the protection and development of Intellectual Property (IP) in Indonesia. 2025 has been declared the Year of Copyright and Industrial Design, marking a new strategic initiative to strengthen Indonesia’s IP ecosystem. This policy not only aims...
